The landscape of the media industry has changed drastically with the coming of for Internet. Even the most traditional business houses and media barons have no option but to adapt to better technologies that in order to survive in these changing times.
Users now have easier access to media forms like online streaming, online gaming, online DVD Rental, entertainment and news based portals etc. and customers are the norm order to spend their money when they can get it for free online. Revenues that use to come from actual sales have now started coming in from advertisements and copyrights.
In these changing times specialized Software Solutions and Internet friendly software are required for maintaining brand.